6/7/2023

Find a home without searching, even before it's available on the market: Casavo launches Priority

Lara Bonalume
Author

Index

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  • This exclusive feature allows users of the Casavo platform to preview properties not yet on the market, obtaining a significant advantage during the offer phase.
  • From a search experience to a “catalog” to a personalized proposal: thanks to technology and machine learning, Casavo is redesigning the way people search for a home

Milan, 6 July 2023 - Looking for a new home is one of the most exciting moments in life. In many cases, however, the excitement quickly gives way to stress when faced with hundreds of incomplete and misleading real estate listings. To simplify the process of purchasing a property starting from the initial stages of the search, Casavo, the digital platform that matches the needs of those selling a house with the desires of those buying, now allows buyers to switch from a search mode to a "catalog" mode. (typical of classifieds platforms) to a personalized and exclusive experience thanks to the Priority feature.

Through a few simple questions, Casavo is able to determine the user's preferences and suggest only the homes that truly match their desires. Among these, thanks to the Priority feature Priority, also an exclusive inventory of homes not yet available on the real estate market, but which could be soon.

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How Casavo's Priority works

In 2022 alone, Casavo received more Casavo has received more than 200,000 property valuation requests from sellers, resulting in extensive knowledge of the properties that will be available on the market. Armed with this wealth of data, Casavo has further developed its product experience with the aim of speeding up the buying and selling process for both buyers and sellers. Casavo allows home sellers to test via the app - free of charge and with no obligation - how many buyers are potentially interested in purchasing their home.

When a seller decides to test the market, a buyer receives a notification indicating the availability of a new home that matches their search criteria. If the buyer likes the property, they have three days to express their interest and enter the Casavo Priority list. Once on the market, the buyer will therefore be the first to be able to visit and potentially make a purchase offer, thus securing the home of their dreams.

At Casavo, we want to simplify the life of those looking for a home, and to do so, we are building a completely new experience that, thanks to technology, allows people to find a home practically without looking. In particular, our new Priority experience is a true revolution for the sector, especially because it offers a significant advantage during the offer phase,' comments Fausto Maglia, Chief Product Officer of Casavo. 'We are convinced that the opportunities offered by generative Artificial Intelligence will radically change all search experiences, including that of a home.' We work every day with Deep and Machine Learning tools to allow everyone to better understand their needs and offer an increasingly accurate matching experience.

Casavo's long-term vision

Born to simplify the real estate market, Casavo is redesigning the buying and selling experience step by step, solving the complexities and uncertainties typical of real estate thanks to technology. Casavo's long-term vision is to create a marketplace where supply and demand meet in an increasingly seamless way. Instant, and where people have access to all those complementary services that simplify their lives when they decide to sell or buy a house.

Through a proprietary algorithm that uses machine learning mechanisms, Casavo is able to analyze the so-called buyer interest, or the set of all a buyer's search preferences (price range, area, property features), which are then matched with the characteristics of the properties evaluated on the Casavo platform, including the area and market price, thus facilitating the direct meeting between supply and demand through a completely digital process.

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